Hewlett Packard Enterprise
Lisboa, Lisboa, Portugal
Portugal Marketing Manager page is loaded Portugal Marketing Manager Apply locations Lisbon, Lisbon, Portugal time type Full time posted on Posted 3 Days Ago job requisition id 3134103 Portugal Marketing Manager Description - About the Job We are seeking a passionate, driven, and experienced marketer to manage
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We are seeking a passionate, driven, and experienced marketer to manage the Marketing function in HP Portugal. The ideal candidate is a Marketer with proven experience in driving the brand and demand creation and capture, in both B2C and B2B environments, with measurable impact on the brand and revenue contribution. They should be highly dynamic, results-oriented, and strategically skilled to earn a seat at the business table, understanding how to drive influence and collaboration between Sales and Marketing.
Responsibilities Translates business objectives and priorities into marketing strategies that deliver impact to brand and business
Develop and implement the country marketing plan, aligned with the global and regional marketing objectives and strategies
Adapt and deliver effective marketing campaigns that drive awareness, demand, and customer loyalty, with both consumers and customers
Manage the country marketing budget and optimize the return on investment
Coordinate and execute online and offline marketing activities, such as webinars, events, email campaigns, programmatic and social media, content marketing, influencer marketing, comms, etc.
Exercises high level of digital marketing transformation knowledge to advance position in new digital capabilities and touchpoints
Analyze and report on the performance and impact of the marketing initiatives, using data and insights to optimize and improve the marketing effectiveness
Coordinate consumer marketing efforts in straight alignment with Trade marketing and Retail sales teams
Collaborate with commercial sales to support the lead generation, pipeline management, and customer acquisition and retention goals
Build and maintain strong relationships with key stakeholders, partners, and media in the country or region
Ensure compliance with the company's brand guidelines, legal policies, local laws, and best practices
Act as a functional manager, offering mentorship and guidance to junior employees
Requirements Graduate degree in marketing, business, or related field
At least 8-10 years of experience in marketing, preferably in a B2B or technology environment
Proven track record of developing and executing successful marketing campaigns in the country
Strong knowledge of the local market, customer behavior, and industry trends
Excellent communication, presentation, and interpersonal skills
Highly creative, analytical, and results-oriented
Ability to work independently and collaboratively in a super fast-paced and dynamic environment
Fluent in Portuguese and English. Spanish communication skills preferred.
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